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Breast cancer affects women in particular. It is also a major cause of female mortality. It forms in the tissues of the breast, either in the channels. The pink ribbon is the internationally recognized symbol for breast cancer awareness. One of the most important things that a survivor can receive from the disease, support weight. Support may be from family members, friends or other survivors. Support groups usually offer empathy, empowerment and compassion forSurvivors.

Company support breast cancer awareness and research by pink ribbons and pink dyes their goods. They will then give ostensibly to a certain percentage of what they make in sales to support this noble cause. Companies are also days in which to clothe people in pink clothing or accessories to support this cause. They also make contributions to organizations to support the cause will be donated. However, due to concerns that the company is now usingthe pink ribbon as a marketing gimmick. You have to win the use of the band to sales of supporters of breast cancer and then failing to make donations to the organizations accused. But the accountability and transparency, this may become a thing of the past.

Another problem with the Pink Ribbon campaign is that much money is spent for the campaign itself is addressed as for research or treatment. This means that the campaignDefeats the purpose for which it was intended. In addition, some of the companies that are used to promote these campaigns even sit up. For example, the cosmetics company, the cancer-causing substances used in the manufacture of some of its products. It seems that these companies use this campaign as a cover up to their business.

Also expressed concerns that the misuse of the Pink Ribbon campaign is not always the result of the survivors the support they. Earn This is because, as companies continue to profit from the disease, small end as in the treatment and research conducted. Issues like the rising cost of treatment and the distress of the survivors are left unattended. In addition, people seem to forget what is the campaign and more focus on the things they are able to have it now. Unfortunately, it is now becoming clear that the breast cancer campaign could be forgotten, such as the HIV / AIDS campaigns fade. These werevery popular in the nineties, after the AIDS pandemic rocked the world.

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